Jun 23, 2022
In Wellness Forum
Do you feel lost when trying to find ways to generate leads for your business? Following the Google Panda and Penguin updates, which as you know have dealt a disastrous blow to many websites, the search engine giant has not been shy about its Jewelry Retouching desire to see more fresh, relevant and original content on websites. You know the chorus. “Content is king” has been the mantra on the minds of many marketers for over a few years. In my Jewelry Retouching experience, content marketing has proven to be very effective when done right. But you probably already know all of this. What you probably really want to learn is how to best use content marketing for lead generation. Which types of content get results and which don't? More importantly, how do you use specific types of content to capture leads? Here are some of the best methods that I have tried, tested and observed to produce outstanding results. 1. Produce an eBook According to an industry forecast by Jewelry Retouching PricewaterhouseCoopers, total e-book sales revenue is expected to reach nearly $8.7 billion in 2018, an increase of more than 3000% since 2008. Additionally, the United States are expected Jewelry Retouching to reach 112 million e-book readers. now until 2020. Total e-book sales revenue expected to reach $8.7 billion in 2018 and 112 million readers by 2020 via Click To Tweet This all adds up to a huge market just waiting to be tapped, Which is why creating and publishing an eBook is a proven strategy for capturing leads. Obviously, you don't need to charge for your e-book. As a free resource, it provides upfront value, which increases the likelihood of bringing leads into your Jewelry Retouching funnel. I love e-books because they allow me to do three important things in a clean and efficient way: Educate potential leads let me show what i know Capture leads in the sales funnel Let Jewelry Retouching me go through each of these points. HAND-RELATED CONTENT: 22 Ways to Promote Your eBook Educate potential leads A well-written eBook should offer something truly valuable to readers who can walk away with specific answers to the questions that prompted them to read the material.